Petals of pride
Petals of pride
The Way of the Witch Hazel - Witch Hazel were believed to be the harbinger of light & hope in dark times & dark places. This seems to be true enough as Witch Hazel is widely used in skincare for lightening darkness.
Winterbloom - Also fondly (and aptly) called Winterbloom, Witch Hazel flowers bloom in fall just as the leaves of its tree start yellowing. They persist even in the withering winters like little pom-pom drops of sunshine in the barren, colourless landscape.
Exclusive Extract - In our mission to serve you with only the best of Earth's flora, we source our prized & precious Witch Hazel extracts miles away from Minnesota, USA.
- After cleansing your face, gently pat 2-3 drops of the serum into your skin, avoiding the delicate eye area.
Pro tip - Vitamin C can be applied both in the day and night. Follow up with a daily Moisturiser or a night cream. During the day, be sure to finish off with the Sunscreen to avoid sensitivity to the sun.
We have incorporated Vitamin C aka the 'elixir of life' encased in the highest quality microscopic vehicles called liposomes that protect & preserve the purity of the Vitamin C from environmental factors & oxidation. Any skincare's efficacy depends on it's absorption. Liposomal Vitamin C is much easier to absorb & seeps into the deepest layers of skin making it up to 20x more effective than other forms. It inhibits activity of intracellular tyrosinase & melanogenesis. It reduces UV induced cell damage & prevents lipid peroxidation. It aids collagen production so it can not only fade existing signs of ageing but also delay further aging.
As a biotechnological extract that is formulated from plankton extracts from the Spanish island of Tenerife, it acts on multiple stages of the pigmentation process. It modulates elements involved in melanosomes, melanin production & transfer of melanosomes. It also reduces tyrosinase levels and activity and diminishes melanin uptake by keratinocytes.
A derivative of Hydroquinone (a powerful antioxidant), it is known for its skin brightening, spots/scar/marks correcting action.
An amino acid that enables protein synthesis, it is a vital anti-aging agent. It hydrates the skin making it look moist & plump. It also treats lines & wrinkles for smoother skin.
A strong AHA, it is good for detoxifying skin, unclogging pores for an even skin tone & texture. It also helps maintain skin pH.
Castor Oil (PEG 40 Hydrogenated Castor Oil)
This derivative of castor oil too offers ample moisturization for hydrated skin. It also has effective skin cleansing properties.
A group of 8 fat soluble compounds, vitamin E is a strong antioxidant & crucial for repairing UV damage.
It minimizes skin irritation, redness & swelling. It helps your skin look younger & brighter.
A goldmine of antioxidants, it boosts skin's glow by inhibiting melanin production & fades signs of aging by accelerating collagen synthesis for a youthful appearance.